Paid Search Specialist

About the role

We are looking for a paid search specialist to join the performance team at Soly! In the performance team, you will be in charge of growing a dedicated region by generating quality leads. Your day-to-day will include optimizing accounts in various channels (Google, Meta Ads, Microsoft Ads), collaborating with operational departments to refine your acquisition strategy, and analyzing data to keep on finding new opportunities for growth.

Your team

You will be part of a team of specialists in your domain, as well as a CRO specialist and a SEO specialist. You will get close support from the marketing content team for all your campaign needs.
Our team is currently growing and there is a lot of room for you to bring your ideas and help us shape performance marketing at Soly!

Will you help us with our mission? Solar energy for everyone. It's possible.

Your impact

• You will be responsible for several Soly markets, in charge of delivering quality leads for the sales team to convert. You will be in charge of identifying best sources for lead generation and constantly optimise these sources.

• You will initiate new projects for paid search improvements both for your markets and all Soly markets. You will be responsible for project accomplishment and help continuously define and improve what paid search at Soly means.

• You will work closely with the sales team and the content marketeer of your assigned markets to build a local understanding of your markets. You will use this local knowledge to increase the quality and quantity of leads for your own markets.

• We are currently building up our global performance marketing team, and your input will be crucial in shaping its direction. Your ideas across all aspects defining the team will have a significant impact.

Your profile

• Bachelor's or Master degree in Marketing, Business or a related field

• 3 to 4 years experience in paid search

• You are hands-on when it comes to account management and you like it this way

• You have experience in different platforms (Google, Meta, Microsoft)

• You have experience in different campaign types and are used at looking at the full customer journey

• You have a data-driven mindset: you look at data to base your decisions and you’re not afraid to open excel to get the data you need

• You always look for improvements and are driven to execution

• You stay up to date on latest trends on paid search

• We consider it important that all new employees can provide a Certificate of Good Conduct (VOG) before the start of employment. Therefore, we will request this before the start of your employment.

Nice to have

• You feel comfortable working in a fast-paced environment and managing multiple projects simultaneously

• You have experience in paid search and lead generation combined

• You are used to working at scale and supporting multiple markets with digital marketing

• You are proficient in one of the languages spoken by our customers: Italian, Spanish or German

What we offer you

• A gross monthly salary depending on your education, qualities, and experience;

• 25 vacation days (based on 40 hours) and the option to purchase 5 additional days;

• You will work for an international B-Corp and enjoy fun Friday afternoon drinks with the friendliest colleagues;

• Extra leave for volunteer work;

• Travel allowance of € 0,23 per kilometer, provided for distances exceeding 10 kilometers one way, with a maximum of 30 kilometers;

• Pension scheme with A.S.R. and 8% holiday allowance;

• Sports scheme via Bedrijfsfitness with an additional employer contribution of 50 euros;

• High discounts on fashion, electronics, and outings via Benefits at Work;

• Rent our solar panels with a substantial discount;

• Free fresh fruit at the office;

• Fully equipped workplace with a standing/sitting desk and a laptop, enabling hybrid work;

• The opportunity to apply your knowledge and skills in other departments (or countries);

• Our company is growing, and if you perform well within our organization, we want you to grow with us! Therefore, we will always consider individual growth opportunities.

About Soly

Soly is an international Clean Energy Tech company on a mission to make solar energy available to everyone. The company was founded in the summer of 2013 by brothers Patrick and Milan van der Meulen. The brothers were inspired at a young age by Al Gore's documentary 'An Inconvenient Truth' and have since decided to use their entrepreneurship 'As a force for good'.

The company is today one of the European market leaders in the field of decentralized energy generation and storage through solar panels, batteries and charging stations. Soly focuses on the residential and business markets and is active in the Netherlands, South Africa (2019), Belgium (2022), Germany (2023), the United Kingdom (2023) and Italy (2024). By developing its own software platform, Soly is one of the most capital-efficient energy suppliers with only 140 employees in six countries.

The Soly platform won a place in the Deloitte Technology Fast50 in 2021. Soly is an impact-driven company and has been B-corp certified since 2018. B-corp is an international label for companies that strive for the highest standards in sustainability, financial transparency and social justice.

Are you excited?

This is what our application procedure looks like:

Want to know more about the vacancy?

Feel free to email Maria Hirschfeld, she will be happy to assist you at [email protected]

Good to know:
We follow our Hiring Code of Conduct. during our selection proces we exclusively look at the qualities of our candidates. This means that you don't have to add your age, sex, heritage or a picture of yourself to your CV.